Cheer in Every Language

My team and I proposed Cheer in Every Language, positioning Duolingo as LA28's official language-learning partner. The activation turns a 60-second phrase into a bridge between fans from 200+ nations and the athletes they came to support, spanning venue kiosks and in-app experiences. We sourced data from SEC filings, IOC reports, and LA28 newsroom releases to project $24.1M net revenue on a $26.9M commitment over three years. The proposal was selected as one of the winning teams in the SM 217 Business Proposal Project competition.

The proposal includes a full business plan, appendix data, and financial modeling. Explore the concept at cheerineverylanguage.netlify.app, and view the full presentation here [link to slides PDF].